Jargon

19 08 2009

This is from Paul Bayne, a guest blogger:

When you’re listening to a presentation, how often do you hear the current management buzz words or internal company acronyms? Do they add depth to the message, or do they serve to increase the status of the presenter by making them appear more versed or knowledgable? When looking back at the information in a historical context, will the language enhance the meaning, or will it detract from it? I worked with a consulting manager who was famous for his use of buzz words. The following paragraph was compiled from the 55 buzzwords used during one 90 minute conference call:

I’m trying to level set your assumptions, so we can then incorporate these concepts into the communication plan’s talk track for an apples to apples comparison of the current state/future state. That should give us the safety net and support mechanism we need to factor into as we create the coathooks to harden the numbers in the discussion document, strategically migrating to a closely aligned, re-engineered future state opportunity model. We’ll then drive away from the shadow tracking spreadsheets into a conference room pilot where we can more effectively and efficiently operate in sandbox mode to hardwire the black box into an actionable white box.

Does your use of language provide clarity to your thoughts and actions, or does it communicate very little while saying very much?

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2 responses

19 08 2009
Barry Dalton

Brilliant! Sad and too accurate. But brilliant!

21 08 2009
James H

he forgot to think outside the box.

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